Top 5 Consumer Finance Apps in Kenya - Q1 2023

In Q1 2023, the top 5 consumer finance applications in Kenya demonstrated distinct performance trends on a unified platform. Here's a closer look at how these apps fared in terms of weekly downloads and active users.

Equity Mobile from Equity Group saw weekly downloads fluctuating, starting at approximately 43.6K in late December and ending Q1 with around 27.4K downloads in the week of March 27. Active users for this app showed a positive trend, beginning at 646.8K and peaking at 704.4K in the week of March 20.

Timiza by Absa Group Limited experienced varied weekly downloads, beginning the quarter with 18.3K downloads and reaching a high of 25.3K in the week of January 23. The app’s active users followed a similar pattern, starting at 324.4K and peaking at 329.6K in the week of March 20.

KCB from KCB Bank Group maintained a consistent download rate throughout the quarter, beginning at 8.8K and peaking at 14.1K in the week of February 20. The app’s active users showed a steady trend, starting at 273.5K and peaking at 288.9K in the week of February 6.

PesaPap, Family Bank experienced a steady increase in weekly downloads, starting at 3.4K and reaching a high of 5.4K in the week of March 20. Active users for this app remained relatively stable, starting at 37.4K and peaking at 42.6K in the same week.

Stanbic Chama App from Standard Bank / Stanbic Bank showed a highly variable download trend, starting at 3.5K and peaking at 9.4K in the week of February 27. Unfortunately, data on active users for this app was not available.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.